Publishers think the secret to success is high volume and low low prices. (It worked for supermarkets, so …) UK publishers’ inability to grasp the significance (and to profit from) electronic publishing is just another step on the downward path they began when they gleefully threw out the Net Book Agreement. As most book-lovers could tell them, paper is better than a screen. And, when a book-lover decides what to buy next, a publisher’s reputation still counts. But for how much longer?
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